The Creator Gifting Club is First Move's recurring, exclusive series, built to bring brands and the most influential creators and tastemakers into the same room. It's a format to move beyond mass gifting, where each edition feels intentional, personal, and made to be remembered.
We produce every activation down to the detail. From concept and creative direction to venue scouting, partner curation, guest list strategy, on-site production, and content delivery, we sit at the center of both sides of the table.
Every experience gives our partners direct access to the tastemakers shaping culture right now, helping them build the kind of engaged, desirable communities that translate into real growth, all in a setting that positions your brand exactly where it wants to be seen.
A curated ecosystem of partners across skincare, beauty, wellness, and lifestyle. Everyone in the room is chosen with intention, giving each brand a distinct place at the table and a clear reason to be seen. This means real product discovery, category exclusivity, and the opportunity to be experienced firsthand by the right audience.
Every guest list is carefully hand-selected, bringing together a group of creators whose communities and content quality align perfectly with the brands in the room. The result is a space where everyone is already primed to connect with what our partners have to offer, translating into authentic discovery, elevated content, and lasting relationships that extend well beyond the experience.
On average, a single edition drives 2M+ in organic reach, 5M+ impressions, and $45K in earned media value, all in one evening in front of a highly targeted audience.
20 tastemakers and 400+ pieces of organic content per activation. Intimate by design, built to convert exposure into genuine advocacy.
A curated ecosystem of up to 15 complementary brands per edition elevates the experience for influencers and delivers a more efficient, higher-impact investment for every partner at the table.
Every partner leaves with a full library of on-brand content and direct relationships with the content creators who attended, setting the stage for continued collaboration across future editions.